What instructors are saying
about the
7th Edition of
Contemporary Strategy Analysis
“Professor Robert M. Grant has prepared an outstanding text on strategic management that exemplifies theoretical rigor, content integration, practical relevance, and situational currency all together. Highly recommended as an excellent text for MBA students and advanced undergraduate business students.”
Prof. Mingfang Li, Professor of Management California State University, Northridge
“Grant's "Contemporary Strategy Analysis" is one of the best strategy books. I have been using this book for several years to teach Strategic Management courses on the Masters level at TiasNimbas Business School in the Netherlands as well as Germany. The book has a very clear structure and a concise text. The case studies complement the book in an exemplary manner.”
Prof. Dr. Herbert Paul, Lecturer for Strategic Management TiasNimbas Business School, Utrecht, The Netherlands
“Grant’s text provides a clear and coherent conceptual framework for strategy analysis, accessible to both undergraduate and postgraduate students. Whilst there are many texts that consider strategy, this is one of the very few that successfully blends contemporary theory with examples of practice, to both inform the understanding of the topic and develop relevant applied skills in the reader. When used with the supporting cases text, they provide an excellent rich and discursive environment for the study of modern strategy.”
Dr. Ian Pownall Hull University Business School
“Grant’s text is well-written and accessible at both the undergraduate and MBA levels, and yet it does so without a loss of rigor and detail necessary to fully understand complex ideas. Furthermore, Grant does a great job keeping up with more recent developments in the strategy literature, connecting cutting-edge research in the field with conceptual frameworks and tools for students to apply in their strategic analyses.”
Dr. Jongwook Kim Western Washington University
“Managing strategically in the real world is a complex and uncertain game with high stakes for firms. Robert Grant’s Contemporary Strategy Analysis is readable and stimulating, yet well balanced and deep. It explains brilliantly the subtlety of strategic choice within a corporate eco-system. It is the best book on strategic management I have found for a long time and I enjoy using it. It’s no surprise, therefore, that it has become the premier source for the teaching of management strategy.”
Prof. Peter Augsdorfer, Ingolstadt University of Applied Sciences Germany
“The conceptual rigor and depth of this book goes beyond that of any competitor in the field. Yet, the coverage of topics is succinct and immediately accessible to readers. The resources available, whether in references to key academic research or instruction material is superb.”
Dr. Rudolf R. Sinkovics Manchester Business School
“Grant remains a classic of contemporary strategy analysis. The 7th edition keeps the excellent structure we have become accustomed to - tools of analysis, competitive analysis, business strategy and corporate strategy - but is significantly up-dated in key areas such as sources of competitive advantage, in particular the role of complementarity and context in strengthening barriers to competitive imitation. The list of cases has been refreshed with a number of new cases dealing with topics currently of great public interest. Grant’s writing style makes the text equally accessible to graduate students and senior undergraduates.”
Prof. Frank Bradley University College Dublin
“This is an excellent strategic management text for undergraduates. Key concepts and terms are explained in easy-to-understand language and illustrated with interesting examples. The book covers concepts that are missed in many strategic management texts, and explains, in clear terms, how these concepts matter to business. I would recommend this text to any instructor looking for a more in-depth treatment of strategic management than provided by standard undergraduate strategy texts on the market today.”
Dr. Devaki Rau Northern Illinois University
“In the strategic management textbook jungle, “Robert Grant’s Contemporary Strategy Analysis, Seventh Edition” stands up by its clarity and completeness. Its fluid style and vivid case examples will help students of strategic management, at all levels, to easily grasp even the most complex issues. Strategic management is more than just analytical tools, it is also about content, and an up-to-date content is one of the key strength of this new edition of Contemporary Strategy.”
Olivier Furrer, Nijmegen School of Management The Netherlands