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Video Links for Chapter 2: Goals, Values and Performance
Rethinking What Shareholder Value Means
Supporting narrative: Urs Peyer, associate professor of finance at INSEAD, considers corporate governance in the light of the financial crisis. In the last six minutes of the interview, Prof. Peyer comments on Jack Welch’s statement that “maximizing shareholder value is the dumbest idea in the world!”EVA vs. ROC
http://evadimensions.com/wp-content/webinars/2009-06-25-EVA-vs-MVA-ROI-Part-II-of-EVA-Dimensions-Investor-Webinar-Series.wmv
Supporting narrative: A discussion on pitfalls in Return on Capital, and ratios of all kinds; introduction to EVA Momentum, which, according to Bennet Stewart, is “the only ratio that tells the whole performance and value story, and a powerful diagnostic framework that goes along with it.”EVA Momentum: One Ratio That Tells the Real Story
http://evadimensions.com/2009/11/24/video-fmn-october-2009-segment-two-eva-momentum-one-ratio-that-tells-the-real-story/
Supporting narrative: Bennet Stewart, the creator of EVA methodology, explains the purpose and application of “EVA Momentum”.Robert Kaplan on the Balanced Scorecard
http://www.youtube.com/watch?v=_A02vKgE4NQ&feature=related
Supporting narrative: In this Management TV interview, Robert Kaplan, Professor of Accounting at HBS and Chairman of the Palladium Group, explains the rationale for and use of the balanced scorecard. (4 minutes)Is Corporate Social Responsibility Here to Stay?
http://www.bigpicture.tv/videos/watch/979d472a8
Supporting narrative: Paul Rice, social entrepreneur and President of Transfair USA, discusses the forces motivating firms to adopt corporate social responsibility with particular reference to the Fair Trade certification scheme.Q) According to Rice, CSR is typically in the self interest of companies. What are the reasons for this?


